Aleksandar Bogdanović

CEO

at Yettel Bank

At Yettel Banka, technology drives us forward, but people are our DNA. We believe that real progress comes from the energy, ideas, and dedication of our people. That’s why we’re building a culture where innovation grows not only from code and algorithms, but from trust, collaboration, and the well-being of every team member.

Pulse from the Top

Bank leaders highlight key factors for employee engagement in 2025: transparent communication, growth opportunities, and a positive workplace culture.

Katarina Vučetić

HR Business Partner & HR Process Specialist, HR Function

at Yettel Bank

"Our culture is built on trust, dialogue, and ownership, values that give people the freedom to act with purpose and lead with integrity. It’s what t...

Petar Jovanović

CEO

at AIK Bank Serbia

"The HeartCount report reminds us that lasting progress in banking is built on more than systems and strategy — it’s built on people who stay motiv...

Ivana Ivić

People & Culture Head, Member of the Executive Management Board

at UniCredit Bank Serbia

"The most significant outcomes from experience in using platform is promotion of speak up culture across the organization — one that values openness,...

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