Raiffeisen Bank increased employee retention
3 minute read
Raiffeisen Bank increased employee satisfaction and retention with the HeartCount platform within just two years.
Summary
Raiffeisen Bank aims to offer its employees the best workplace conditions compared to the local labor market.
Management at Raiffeisen Bank set a goal to improve company culture and create a workplace where every employee feels heard and seen. With multiple branches in various locations, collecting feedback from every employee seemed almost impossible.
Meeting every employee biweekly or even monthly wasn’t a viable option. Available questionnaire solutions didn’t offer a clear understanding of employees’ sentiments and attitudes towards the company.
On the other hand, developing an internal solution was costly and time-consuming.
That’s when they start using HeartCount.
About Raiffeisen Bank
Raiffeisen Bank operates within the Raiffeisen Bank International Group, one of the largest banking groups in Central and Eastern Europe.
- Company name: Raiffeisen Bank
- Industry: Banking
- Company size: 1500 employees
- HQ Location: Belgrade
Problem
Raiffeisen Bank saw quality and on-time communication with employees as a key to maintaining a competitive employer position in the local market.
Employee satisfaction, motivation, and engagement are highly important in the banking industry, which is focused on providing services to clients.
That’s why they were looking for a solution that would help them listen to their employees’ pulse regularly.
Solution
After evaluating its current processes, Raiffeisen Bank decided to implement HeartCount to track employee feedback regularly and identify issues that trigger a lack of engagement and motivation.
HeartCount’s weekly pulse survey, unlike traditional surveys held annually or quarterly, provided real-time insight into eight categories of employee engagement.
Raiffeisen Bank found that HeartCount’s weekly pulse surveys were easy to implement and provided overall statistics on company pulse, leading to improvements in employees’ working conditions.
Outcome
With HeartCount’s weekly survey, Raiffeisen Bank identified areas that required further improvement of their employees’ working conditions.
As a result, they improved communication with employees and increased employee satisfaction. This led to higher retention rates, helping them to maintain their position as a competitive employer in the local market.
“Our primary goal has always been to be competitive in offering conditions to our employees. We are thankful to HeartCount for helping us maintain our position as a competitive employer in the local market, mainly due to their extensive experience and expertise and their wish to understand the core of the business of a big company like Raiffeisen.”
Jelena Aksić, Executive Director for Retail Banking
Plans for the future
Employee engagement and satisfaction are variable and influenced daily by various factors. For a large company like Raiffeisen Bank, it’s important to continuously track their employees’ needs and concerns and evolve the employee engagement strategy. With HeartCount, they regularly gain insights into their employees, enabling them to stay competitive.
If you wonder if HeartCount can meet your organization’s needs, consult our experts!
