Some of these cookies are essential, while others help us to improve your experience by providing insights into how the site is being used.
For more detailed information about the cookies we use, see our cookie policy.(Opens in a new window)
When you put people first, business lasts.
Creating a workplace where people actually want to work
HeartCount is an employee experience platform that gives employees a voice and organizations the chance to create a company culture where people are inspired, engaged, and productive.
We are empowering people-first companies to improve well-being, productivity, and turnover rates.
50,000+ users | 1,459,140+ surveys | 87,630+ kudos
We’ve Been Counting Hearts With
HeartCount is more than just a listening tool.
62% Overall Satisfaction Improvement / 37% Employee Retention Rate Increase / 23% Productivity & Efficiency Improvement
Develop engaged, effective, and fulfilled teams
Our goal is to help companies build transparent, supportive, and productive workplaces through actionable insights and measurable data.
Bridging the Gap Between Employers and Employees
While the HeartCount app is backed by science, the idea for the solution arose from a real need from a real company that struggled with collecting accurate and timely data on employee satisfaction.
The Heartbeat of Our Company
Our dynamic team operates seamlessly across Europe and the USA, bringing together diverse perspectives and expertise. With a blend of innovation and dedication, we work collaboratively to deliver exceptional results for our clients. Our cross-continental presence allows us to stay agile and responsive, ensuring we meet the unique needs of a global market.
USA Team 🇺🇸
Garry O. Ridge, Chairman
Former CEO of the WD-40, where he built one of the world’s most highly engaged workforces. He’s currently serving as Chairman Emeritus at WD-40. Garry is known as The Culture Coach, the founder of The Learning Moment, and serves as an executive coach to CEOs worldwide. A member of Goldsmith 100 coaches.
Davin Salvagno, Partner
Bestselling author, inspirational speaker, and the co-founder of PurposePoint & The Purpose Summitt – which brings hundreds of purpose-driven, people-focused leaders from around the world together each year. A member of Marchall Goldsmith 100 coaches.
Lisa Oprita, Director of Communication
Management professional with experience in the insurance industry and the proven ability to enhance efficiency by streamlining processes and improving productivity. Expertise in building a positive culture promoting loyalty among staff and clients. Highly skilled at quickly building strong client relationships with high-net-worth individuals.
European Team 🇪🇺
Saša Popović, Co-founder
CEO and co-founder of Vega IT, one of Serbia’s fastest-growing IT companies. As Vega IT expanded from 3 to 800 employees, I felt disconnected and created HeartCount as a lifeline to prioritize employee well-being and engagement. Now, HeartCount supports companies globally in building strong connections, while Vega IT continues to focus on top talent, innovation, and delivering exceptional outcomes for our clients.
Alexander Kjerulf, Co-founder
The founder and Chief Happiness Officer of Woohoo inc. Alex is a global expert on happiness at work. He has presented and conducted workshops in nearly 50 countries for clients such as Microsoft, Hilton, and IKEA. As an author of five books, including the bestseller Happy Hour is 9 to 5, Alexander has been featured in international media like CNN, BBC, and The New York Times.
Tijana Anđelić, Partner &CEO
Wonder woman running two human-centric HR tech startups that help businesses create productive workplaces and fulfilled individuals. Dedicated to empowering CEOs and HRs to make better decisions by using Employee Engagement data, everywhere.
Milica Jović, Partner & Business Growth
An undestined lawyer who found her passion in the SaaS startup world and B2B sales. In her free time, she enjoys traveling, reading, experiencing new adventures, and horse riding.
Đorđe Kocić @ Senior Sales Executive
Sales guy from the beginning of time who is obsessed with positive relationships with clients and the team. You’ll find him always smiling, and very talkative with a “we can do it all” attitude. If you can’t find him online, he’s probably with his cat and pug, trying to figure out how to spoil them more.
Aleksandra Jovanović, BD & Partnerships Manager
With 7+ years of experience in the fintech, software, and digital marketing industries, Alex has contributed to the success of several companies by building brand credibility and recognition, generating leads, and closing deals. She aims to create value for her clients and company while learning and growing professionally.
Dunja Cicmil, Account Executive
She is passionate about self-improvement and learning by putting herself in situations where she is challenged. Love organization and analytics, but she also have a creative mind. It’s a weird combination, we know but it’s working for us!
Tamara Balog, BA & Customer Success Manager
Excel wizard and The Expert for the HeartCount product. With a big smile, and a can-do attitude, always going above and beyond for clients and colleagues. Whether you need financial forecasting before the first coffee or someone to impress your key accounts, look no further. We’re still trying to find that one thing she can’t do, but it seems there is nothing to find.
Radmila Grujin, Customer Success Manager
If working in two startups has taught her anything, it’s to be resourceful and resilient and that execution eats strategy for breakfast. She’ll fight fiercely for customers’ success. She enjoys project management more than she thought she ever would. Loves walks around Danube and baking with her daughter.
Miloš Zečević, CTO
Highly focused on details, exploring and learning new topics. Previous work has taken me through a number of large-scale and serious projects related to DevOps, Web Development, IoT Smart Solutions, Electronics, and Blockchain. Capable of planning, making, and maintaining enterprise infrastructures with AWS or other technologies required.
Norbert Nemet, Head of Engineering
Experienced Software Engineer with a demonstrated history of working in the computer software industry. Skilled in JavaScript, Java, Embedded Software, C, and Android. Strong engineering professional with a Master’s Degree focused in Electrical and Computer Engineering.
Dušan Mihajlović, Head of D&A, PO
Reporting from the depths of Product Development and Web Analytics, where he has been diving deep for over nine years now. Dušan is a proud daddy and husband, a sports enthusiast, an amateur photographer, and a fantasy football fanatic. Basically, he is an analog guy rocking through the digital world.
Yevgeniya Alexeyeva, Full Stack Developer
A full-stack software developer who seamlessly navigates both front-end and back-end challenges. With a background in marketing, she combines technical expertise with creative problem-solving to deliver functional and innovative solutions. When she’s not deep in development, you’ll find her immersed in a good book, dancing, practicing shooting sports, or exploring new places with her son.
Elena Popadić, Software Engineer
She’s a passionate software engineer with a keen interest in learning and problem-solving, always seeking new challenges. Outside of work, she enjoys cooking, traveling, and immersing herself in nature, particularly savoring long walks by the sea and watching sunsets.
Andrea Nikolić, QA Engineer
Detail-oriented and dedicated QA specialist who ensures that products meet high-quality standards. She’s analytical and enjoys problem-solving, always looking for ways to improve processes. She loves spending her free time with her husband and their two children, exploring new places together.
Bojana Vojnović, Content & SEO Strategist
An operational multitasker with a dash of creativity and a background in education and hiring. She is keen to make workplaces around the globe enjoyable and fulfilling. Suppose she is not brainstorming new content ideas or developing her passion project at Amplitude Magazine (on how to sustainably and ethically anything). In that case, you’ll probably find her sipping some tea, listening to Bossa Nova, and reading a novel from The Great Boom era.
Nataša Grbić, Digital Marketing Specialist
A content writer with a background in pedagogy and psychology. She’s worked as a school counselor, where she supported students, teachers, and parents with a range of educational and psychological issues. This hands-on experience helps her create content that’s both insightful and relatable.
Biljana Milenković, Marketing Manager
Creative and passionate about creating innovative solutions, collaborating with cross-functional teams, and staying up-to-date with the latest marketing trends. In her free time, she sends the funniest TikTok material to her colleagues.